Fizz is a fictional soda brand which I created for an assignment for my Illustrator class. Playful, quirky, and unique are the primary elements I used when designing the label. 

Label Design

Branding & Identity

The design of the logo for FIZZ is playful and original. Using all capitals and a font that was “bubbly”, I felt that it was the perfect combination for a soda water brand.

Since there are a lot of flavoured soda waters on the market, I wanted to create a unique flavour for FIZZ. To create the design for blueberry mint flavour, I used real images of the fruit and traced them using Illustrator.

3D Render using Illustrator Bevel Tool

Final Mockup

fizz mocku
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